Unlocking the Benefits of Logo Design Registration: Enhancing Brand Recognition and Trust

Registered Design

The majority of people have heard about businesses trade marking their logo, fewer know that often a logo can become registered intellectual property (IP) by registering it as a design also. Registered design protects the appearance of something, which is where logos can fit in. Registering your business’ IP, whether through registering a trade mark, […]

Safeguarding Innovation: The Importance of Registered Design in a Competitive Market

Registered Design Trademark

Many see Intellectual Property as a dry subject but that couldn’t be further from the truth. Intellectual Property protection is all about protecting creativity. Millennials and Gen Z are some of the most creative generations we’ve seen, between this and the new age of social media, it is more important than ever to ensure that […]

The Importance of Registering Your Trade mark: Safeguarding Your Brand Identity

So how do you safeguard the brand you have been building? First, we need to fully understand what makes brand.  The Intellectual Property Office (IPO) explains a brand as follows: “A brand can be a trade name, a sign, symbol, slogan or anything that is used to identify and distinguish a specific product, service or […]