Renewing Your Trade Mark
Trade mark renewal is a process that ensures the continued protection and exclusive rights of a brand’s identity, including names, logos, and slogans. It involves reapplying for the trade mark registration before its expiration date, which typically occurs every ten years, depending on the jurisdiction.
Failing to renew a trade mark can lead to the loss of legal rights and potentially expose the brand to infringement risks. Therefore, understanding and adhering to the renewal procedures is vital for businesses to maintain their brand’s integrity and market presence.