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Navigating the Complex Landscape of Anti-Counterfeit Strategies in the Digital Age
In today’s expansive consumer landscape, brands utilise diverse avenues like sponsored social media ads and influencer endorsements. Despite evolving brand communication, counterfeit goods pose a
Received a Cease and Desist Letter in the UK? Here’s What to Do
Receiving a cease and desist letter in the UK can be a daunting experience for any business. These legal notices, also known as “letters before
Thatchers vs. Aldi: The Clash Over Cider Trademark and Taste
“In a flavorful legal showdown, Thatchers and Aldi lock horns over a lemon cider dispute that transcends typical trademark conflicts. The dispute revolves around not just the visual resemblance but the taste similarity between Thatchers’ Cloudy Lemon Cider and Aldi’s Taurus cider. A bold move unfolds as a ‘blind taste test’ takes center stage during the trial, adding a unique dimension to the legal discourse on product resemblances. As Thatchers contends that Aldi seeks an ‘unfair advantage’ by creating a cheaper version of their drink, the courtroom drama explores whether product taste can truly amount to trademark infringement. The outcome, revealed by Judge Melissa Clarke, unveils the complexities of protecting taste in the legal arena and its implications for the competitive beverage industry.
Maximising Business Impact: Leveraging Personal Brand Names for Success.
For brand owners who have built their reputation under their own name, the commercial use of that name becomes a significant asset. In the UK,
Safeguarding Your Trade Marks: A Friendly Guide for Small Businesses in the UK
Introduction: Intellectual Property (IP) protection is essential for the success and growth of your brand. As a small business, your trade marks are valuable assets
The Power of Protection: Safeguarding Your Business’ Brand with Intellectual Property
In the ever-evolving business landscape, your brand is one of your most valuable assets. It represents your company’s identity, reputation, and the trust you have
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